Daftar Twitter - With a confident, Vennie Melyani sauntered into the hall of Grand Indonesia, Jakarta. Dressed very conspicuous that night. Disasak hair up and brown flower tucked in her right ear. Without neck dress with open back section which he used to add elegance.
Twitter - Vennie is not a fashion show models. The committee did require an invitation to appear on the show pol premiere of Sex and the City 2's. But not a movie about the love lives of four women from New York City had awaited Vennie. "This event will announce the winners of a quiz on Twitter that we follow," he said Wednesday night.
Twitter is a microblogging site Facebook is now trailing in popularity. The difference, while Facebook provides full features, such as keeping records, photographs, even videos, Twitter only contains a "squeak" users with a maximum of 140 characters of text.
But this is what makes it squeak more effective. You see, Tweeps - the term for Twitter users - can be said, though not mutually connected. Effectiveness is what caught many companies to promote their products. One form of promotions that often take advantage of the crowd is a quiz with prizes Tweeps.
Tweeps Vennie including one of the most fortunate. Almost all gifts quiz, held on Twitter ever achieve. Dozens of music concert tickets, books and products fall into his hands. IPad one unit, which is still rarely available in Indonesia, he had gained. Even a 32-inch LED TV is now sitting in his house in West Jakarta area.
"My friends until I was granted the title of Queen Quiz," he said with a chuckle.
Twitter - Vennie is not a fashion show models. The committee did require an invitation to appear on the show pol premiere of Sex and the City 2's. But not a movie about the love lives of four women from New York City had awaited Vennie. "This event will announce the winners of a quiz on Twitter that we follow," he said Wednesday night.
Twitter is a microblogging site Facebook is now trailing in popularity. The difference, while Facebook provides full features, such as keeping records, photographs, even videos, Twitter only contains a "squeak" users with a maximum of 140 characters of text.
But this is what makes it squeak more effective. You see, Tweeps - the term for Twitter users - can be said, though not mutually connected. Effectiveness is what caught many companies to promote their products. One form of promotions that often take advantage of the crowd is a quiz with prizes Tweeps.
Tweeps Vennie including one of the most fortunate. Almost all gifts quiz, held on Twitter ever achieve. Dozens of music concert tickets, books and products fall into his hands. IPad one unit, which is still rarely available in Indonesia, he had gained. Even a 32-inch LED TV is now sitting in his house in West Jakarta area.
"My friends until I was granted the title of Queen Quiz," he said with a chuckle.
Get the reward, said Vennie, it was easy-easy to hard. Easy because the questions asked are not too difficult to answer. "Only a matter of creativity," he said. He gave a tip: search for answers through the Google search engine.
Difficult, sometimes some of the organizers to add the requirement other than answering questions. Like a lottery organized by the milk producers Vennie follow. They asked participants to mobilize their friends to vote for the response is sent. The winner is who has the majority vote.
"I got to involve the entire family and friends in college," said Vennie. For his efforts he was rewarded one unit iPad - e-book reader devices nan sophisticated.
Convenience is also owned by administering a quiz. Manufacturer stay open an account on Twitter. Then, gelarlah quiz. Models can quiz all sorts, or popularly called a pop quiz and trivia quiz.
An optician, for example, held a quiz by asking participants to guess their products that have been specified. Having collected the correct answer, the owner of the account and then do the draw and determine the winner.
There is another quiz from television shows like "Andy Kick" on Metro TV. Quiz announcements published by @ kickandyshow account before the program aired. After the event, new questions are given through the account. Usually the question of material events. The winner will get a new book prize.
Even the United States Embassy to Indonesia did not want to lose this kind of join organized quiz. Through accounts @ usembassyjkt, they often hold impromptu quiz. The question could be about politics at the United States, or the names of places in the City of Big Brother Sam.
Reh Atemalem Susanti, 27 years, including the ever enjoyed gurihnya gift from the United States Embassy. In each occasion, he seems to listen to songs from the latest release of the iPod touch screen. Same as Vennie, Reh entry in the community "sissy quiz" - the term for users who proactively take a quiz on Twitter. "Take this quiz kind of nice. Fad but can produce a gift," said the woman was already married.
Twitter as media campaigns have a lot of companies realize their potential by Indonesia since early this year. As recognized Campaign Manager of PT Telkomsel Emir Items Gema Surya, is an effective way for direct contact with consumers.
In contrast to the promotion through advertising, the nature of mass. With this quiz, product owners can contact directly with the target product. Sympathy for example mobile phone cards, which are intended for young children. "The effect produced is also more powerful than advertising," he said on the sidelines of the event at Grand Indonesia that night.
Total audience was no less. Research company comScore noted, at the end of 2009 alone there were approximately 1.4 million Twitter accounts that originated from Indonesia. This amount was ranked sixth Twitter users from around the world, and ranked first for Asia. Twitter users worldwide total currently estimated at around 60 million people. As many as 50.8 percent of that amount came from the United States.
Another advantage for companies can promote via Twitter is more massive and cheap. Because, the character is a social networking users across the world can be different even though the language. The product owner can use microblogging site without having to pay a dime to manage Twitter. "Promotion through Twitter fare is much cheaper and easier than to have to advertise," said the Emir.
The biggest cost for this promotion costs only prize quiz. The prizes can be anything: books, shopping vouchers, mobile phones, iPad, television, until the product is promoted itself. For events that followed Vennie that night, the prize of a walk for a week to New York, United States. So far those roads gift is the largest gift ever held in Twitter.
According to Head of Communications Ministry of Communications and Information Gatot S. Dewa Broto, the government could not directly supervise the implementation of these quizzes. If still considered positive, these quizzes will be allowed. "But we will continue to monitor developments," he said via telephone Wednesday.
Gatot said, it was likely there was fraud. For example when it smells a gamble. "Quizzes and gambling it is very thin difference," he said. The government currently has indeed been the Internet Law and Electronic Transactions, but not necessarily able to take action against rogue operators. While it is obvious the category of gambling, "There must be a complaint from the injured," he said.
Tidak ada komentar:
Posting Komentar